MKTG Stories行销日志
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WE'RE MKTG STORIES · 行销日志

把品牌故事,变成看得见的增长。Turning brand stories into growth you can see.

MKTG Stories 行销日志是一家马来西亚的数码营销公司。我们做内容、做 KOC、做广告,也帮品牌把营销和运营做成系统,让每一档 campaign 都有计划、有执行、有数据。 MKTG Stories is a Malaysian digital marketing company. We plan content, run KOC programmes and ads, and turn marketing and operations into systems, so every campaign has a plan, an execution and the numbers to show for it.

小红书 XHSTikTokLEMON8InstagramMeta Ads
13档 campaign
已执行
campaigns
delivered
4.97M小红书
累计曝光
Xiaohongshu
impressions
内容。Content.
博主。Creators.
系统。Systems.

公司简介Who we are

MKTG Stories Solutions(行销日志)是一家马来西亚的数码营销公司,服务餐饮、生活消费和企业品牌。我们把品牌想说的话,做成内容、KOC 合作和广告,再用系统把每一档的结果记录下来。 MKTG Stories Solutions is a Malaysian digital marketing company serving food and beverage, lifestyle and corporate brands. We turn what a brand wants to say into content, KOC partnerships and ads, then record the result of every campaign in a system.

我们从小红书 KOC 探店活动做起,一步步把 TikTok、LEMON8、Instagram 和广告投放放进同一套打法。今天我们既是品牌的营销团队,也是品牌的系统搭建伙伴:一档 campaign 结束后,留下来的不只是一份报告,还有下次可以直接使用的名单、数据和流程。 We started with Xiaohongshu KOC store-visit campaigns and have since brought TikTok, LEMON8, Instagram and paid ads into one approach. We work as a brand's marketing team and as its systems partner: when a campaign ends, you keep more than a report. You keep the creator list, the data and the process for the next one.

  • 马来西亚在地,华语与双语市场Local to Malaysia, Chinese and bilingual audiences 合作博主来自本地 KOC 网络,内容和档期按马来西亚消费者的节庆与习惯安排。Our creators come from a local KOC network, and content follows the festivals and habits of Malaysian consumers.
  • 数据看得见Numbers you can see 每个客户有自己的专属看板和中英文报告,只看得到自己的数据。Each client gets a private dashboard and bilingual reports that show only their own data.
  • 自己搭系统,所以能快速定制We build our own tools, so we can tailor fast 我们用 Vibe Coding 自己开发工具,可以照品牌的流程做,不用硬套现成软件。We build tools with vibe coding, shaped around your workflow instead of forcing an off-the-shelf product.

我们帮品牌用内容、博主和系统做增长。从一档节庆 campaign,到一整套自己的营销系统,我们把想法变成成果。 We help brands grow with content, creators and systems. From one seasonal campaign to a full marketing system of your own, we turn ideas into results.

我们的服务Our services

三大服务,可以单独做,也可以组合。Three services, together or one at a time.

Digital Marketing

数码营销 · 内容规划 · 广告投递 · KOCContent planning · Ad delivery · KOC

从内容到曝光,一条线做完。From content to reach, in one line of work.

  • 内容规划Content planning 定位、内容支柱、月度主题、脚本与排期,覆盖小红书、TikTok、LEMON8 和 Instagram。Positioning, content pillars, monthly themes, scripts and calendars across Xiaohongshu, TikTok, LEMON8 and Instagram.
  • 广告投递Ad delivery Meta、TikTok、小红书的广告投放与优化,按月看报表,按数据调整。Paid campaigns on Meta, TikTok and Xiaohongshu, optimised against monthly reports.
  • KOC 选人、配对、探店安排、两轮审稿、发布,到结案数据,全程在系统里追踪。Creator selection and matching, store-visit scheduling, two draft reviews, publishing and closing data, all tracked in one system.

Systematic 转型Transformation

系统化运营 · 建立系统 · Vibe CodingSystematic operations · Systems · Vibe coding

把靠人记、靠表格的运营工作,变成有流程、会累积数据的系统。Turn operations that live in people's heads and spreadsheets into a system with a process and data that builds up.

  • 建立系统Build the system 内容运营、数据报表、客户与业务管理,照你的流程搭,不用硬套现成软件。Content operations, data reporting and client and business management, built around your process instead of an off-the-shelf tool.
  • Vibe Coding 用 AI 协作开发,快速做出能马上使用的版本,边用边改;也把 AI 放进流程里,帮团队起草、整理和写报告。We build with AI, ship a usable first version quickly and refine it as you use it. AI also joins the workflow to draft, organise and write reports.
  • 系统化运营Systematic operations 流程标准化、分工清楚、数据留得住。换人、换团队,运营也不会断。Standard processes, clear roles and data that stays. When people or teams change, operations carry on.

Campaign 规划Planning

节庆与新品 campaign 全案Seasonal and launch campaigns

一档 campaign,从 brief 做到结案。One campaign, from brief to close-out.

  • 档期与创意Calendar and concept 母亲节、父亲节、中秋、圣诞、农历新年,提前排好档期,定下创意方向。Mother's Day, Father's Day, Mid-Autumn, Christmas, Chinese New Year: planned early, with a clear creative direction.
  • 执行Execution 安排 Tier 1 / Tier 2 KOC 与 KOL 的组合,管理探店、发布时间表、审稿和跟进。A mix of Tier 1 and Tier 2 KOCs and KOLs, with store visits, publishing schedules, reviews and follow-ups managed for you.
  • 结案Close-out 每档结案报告:曝光、观看、互动、投入与回报,以及下一档怎么调整。A report per campaign: impressions, views, engagement, spend and return, and what to change next time.

服务平台Platforms

你的顾客在哪里,我们就在哪里做内容。We make content where your customers already are.

小红书 Xiaohongshu / RED核心平台CORE

KOC 探店、图文与视频种草,以及搜索流量的布局。我们的 13 档 campaign 都在这里完成。KOC store visits, photo and video seeding, and search traffic. All 13 of our campaigns so far ran here.

KOC 探店KOC store visits种草笔记Seeding posts搜索布局Search

TikTok

短视频内容、KOC seeding 和 TikTok 广告,也可以配合 TikTok Shop 做内容导流。Short video, KOC seeding and TikTok ads, with content support for TikTok Shop.

短视频Short videoKOC SeedingTikTok Ads

LEMON8

生活方式图文种草,把品牌放进大家的日常分享和灵感清单里。Lifestyle photo-led seeding that places your brand in everyday posts and inspiration lists.

图文种草Photo seeding生活方式Lifestyle内容规划Content planning

Instagram

KOL 合作、Reels 和图文内容,目前合作过 13 位 Instagram KOL。KOL partnerships, Reels and carousels. We have worked with 13 Instagram KOLs so far.

KOLReelsStories

Facebook & Meta Ads

Facebook 与 Instagram 的广告投放,把内容里的互动,接到转化、名单和到店。Facebook and Instagram ads that connect engagement from content to conversions, leads and store visits.

Meta Ads再营销Retargeting月度报表Monthly report

电商平台E-commerce

Lazada、Shopee、TikTok Shop 的店铺运营,以及配合销售的内容和 KOC。Store operations on Lazada, Shopee and TikTok Shop, with content and KOCs that support sales.

LazadaShopeeTikTok Shop

创作者网络Our network

206 位合作过的博主,每个点是一位。206 creators we have worked with, one dot each.

Tier 1 KOC · 39 Tier 2 KOC · 154 Instagram KOL · 13

来源:Creators Platform 博主库与合作记录,截至 2026.10.15。Source: Creators Platform creator database and collaboration log, as of 15 Oct 2026.

Creators Platform 记录始于TRACKED ON CREATORS PLATFORM SINCE2025.05
我们已经执行CAMPAIGNS DELIVERED13档 campaign · 348 篇笔记campaigns · 348 posts
累计曝光(小红书)XIAOHONGSHU IMPRESSIONS4.97M

来源:Creators Platform 看板。曝光为小红书数据;博主与笔记数含 13 位 Instagram KOL。Source: Creators Platform dashboard. Impressions are Xiaohongshu only; creator and post counts include 13 Instagram KOLs.

系统化运营Systematic operations

不只是做内容,也帮你把运营搭成系统。Not just content: we build your operations into a system.

营销做得再好,如果数据散在各个表格和聊天群里,下一次还是从头开始。我们帮品牌把流程、数据和报表放进同一个系统。Even great marketing starts from zero next time if the data is scattered across spreadsheets and chats. We put your process, data and reports into one system.

内容运营系统Content operations

品牌指南、内容支柱、月度规划、审批与发布排期放在同一处,团队和客户看同一份计划。Brand guidelines, pillars, monthly plans, approvals and publishing schedules in one place, so the team and the client see the same plan.

数据看板与自动报表Dashboards and reports

各平台的数据汇总成一份看板,按月整理成报告,不再手工拼表格。Data from every platform in one dashboard, compiled into monthly reports without hand-built spreadsheets.

客户与业务管理Client and business management

客户跟进、项目进度和收入记录集中在一个后台,一眼看到今天要做什么。Client follow-ups, project progress and revenue in one back office, so today's priorities are clear at a glance.

AI 工作流AI workflows

用 AI 起草内容规划、整理数据、撰写报告,由团队审核后使用,把重复的工作交给系统。AI drafts content plans, organises data and writes reports, and the team reviews before use, leaving repetitive work to the system.

例子:Creators PlatformExample: Creators Platform我们自己建的 KOC 管理系统Our own KOC management system
里程碑Milestones
  1. 2025.05
    第一档 campaignFirst campaign
  2. 2025.09
    累计曝光 1M · 第 100 篇笔记1M impressions · Post #100
  3. 2025.12
    累计曝光 2M · 第 100 位博主2M impressions · Creator #100
  4. 2026.01
    累计曝光 3M3M impressions
  5. 2026.05
    累计曝光 4M · 第 150 位博主4M impressions · Creator #150
  6. 2026.09
    第 300 篇笔记 · 第 200 位博主Post #300 · Creator #200
客户专属页Private client pages 每篇笔记链接Link to every post 投入与回报Spend and return 中文 / English + PDFChinese / English + PDF

准备好把故事
变成增长了吗?
Ready to turn your story into growth?

预约一次 30 分钟的 Demo,我们带你看看系统怎么运作,再聊你的品牌适合哪些平台、什么样的 campaign。Book a 30-minute demo. We show you how the system works, then talk about which platforms and which kind of campaign suit your brand.

  • 看看系统怎么运作:看板、报表、运营流程See how the system works: dashboards, reports, operating flow
  • 聊你的品牌:目标、受众,以及小红书、TikTok、LEMON8 怎么搭配Talk about your brand: goals, audience and how to combine Xiaohongshu, TikTok and LEMON8
  • 粗估一档 campaign 的时间线和预算范围Get a rough timeline and budget range for one campaign

你想先聊哪一块?What would you like to start with?

可以多选,邮件内容会自动带上。Pick any that apply. They are added to your email.

contact@mktg-stories.com

按钮会打开你的邮件程序;如果没有反应,请复制邮箱地址,直接发送给我们。The button opens your email app. If nothing happens, copy the address and write to us directly.